Global Witness
Investigations into platform amplification of disinformation, hate and election-integrity failures, often via ad-approval and recommender tests.
- Type
- NGO / investigative research
- Based in
- London, UK
Reports (21)
Full database- Apr 2026· X/Twitter
How fossil fuel companies and their financiers avoid criticism on X
Major fossil fuel companies use X ad-targeting to hide their advertising from the users most likely to challenge them (pro-climate audiences).
- Mar 2026· X/Twitter, Meta
Weaponising social media: smears of Indigenous leaders in Guatemala
Deregulation of major platforms is helping drive online smear campaigns and criminalisation of Guatemalan land and democracy defenders.
- May 2025· TikTok
Far-right posts still pushed on TikTok ahead of Romanian election re-run
Ahead of the second-round re-run, TikTok's algorithm continued to push disproportionately more far-right content to new users.
- May 2025· TikTok
TikTok algorithm recommends twice as much hard-right content ahead of Polish election
New accounts were served roughly twice as much hard-right content as other political content ahead of Poland's presidential election.
- Feb 2025· TikTok, X/Twitter
X and TikTok algorithms push pro-AfD content to non-partisan German users
On TikTok, 78% of algorithmically recommended political content (from unfollowed accounts) was pro-AfD; on X, 64%, far exceeding the party's ~20% polling.
- Jan 2025· Meta, Cross-platform
Toxic platforms, broken planet: Online abuse of environmental defenders
Of 204 land/environmental defenders surveyed, 92% had experienced online abuse or harassment tied to their work, with real-world safety and silencing effects.
- Dec 2024· X/Twitter
Climate of confusion: Bot-like accounts sharing climate disinformation
22 of 45 previously identified bot-like X accounts amplified climate denial/conspiracies, tying climate opposition to broader anti-migrant, anti-LGBTQ and anti-Ukraine political identity.
- Dec 2024· TikTok
TikTok pushes far-right candidate content in Romanian presidential election
Investigation into TikTok's algorithm around the first round won by ultranationalist Calin Georgescu; contributed to scrutiny that led the European Commission to open a DSA probe into TikTok.
- Nov 2024· TikTok
TikTok (still) fails to detect disinformation ahead of Irish general election
Six months after the EU-election test, TikTok again approved election-disinformation ads (English and Irish) ahead of Ireland's snap general election.
- Oct 2024· TikTok, Meta, YouTube, Cross-platform
TikTok and Facebook fail to detect harmful disinformation ads (US election)
Weeks before the US presidential election, TikTok approved 50% of disinformation ads and Facebook accepted one; YouTube approved 50% initially but blocked publication pending ID verification.
- Oct 2024· TikTok, YouTube
On a second attempt, TikTok and YouTube pass test to detect US election disinformation ads
In a follow-up test both platforms caught and rejected the resubmitted disinformation ads, showing improvement over the earlier failure.
- Jul 2024· X/Twitter
Political bias on X's AI chatbot (Grok) risks influencing the UK vote
Grok generated politically biased suggested tweets, in 'Fun' mode encouraging a #VoteReformUK vote and in 'Regular' mode implicitly discouraging voting for the incumbent government.
- Jul 2024· X/Twitter
'No ifs, many bots': Partisan bot-like accounts amplify divisive content on X
45 apparent bot accounts generated 4+ billion views (~610,000 posts), amplifying racist/sexualised abuse, conspiracies and climate disinformation; most supported Reform UK.
- Jul 2024· X/Twitter
Bot-like posts seen more than 150 million times ahead of UK election
10 apparent bot accounts posted 60,000+ tweets seen ~150 million times in the weeks before the UK vote, many containing extreme hate speech, disinformation and pro-Putin content.
- Jun 2024· TikTok, YouTube
TikTok and YouTube pass new test to detect foreign election disinformation ads in UK
Ahead of the UK general election, both platforms rejected a set of prohibited foreign-interference/disinformation ads, a rare pass that contrasts with failures elsewhere.
- May 2024· TikTok, X/Twitter, YouTube, Cross-platform
Ticked off: TikTok approves EU elections disinformation ads in Ireland
TikTok approved all 16 election-disinformation ads ahead of the EU parliamentary elections; X rejected all of them and YouTube rejected all but two.
- Apr 2024· YouTube
'Votes will not be counted': Indian election disinformation ads and YouTube
In a joint test with Access Now, YouTube approved 100% (48/48) of ads containing blatant election disinformation in English, Hindi and Telugu, all violating YouTube's own policies.
- Dec 2023· TikTok, X/Twitter, Meta, YouTube, Cross-platform
Violent and sexualised hate speech targeting women journalists (South Africa)
Nearly all 40 misogynistic test ads (in 4 languages) were approved; Meta and TikTok approved all 40 within 24 hours. Concludes automated moderation is 'not fit for purpose.'
- Sept 2023· TikTok, X/Twitter, Meta, YouTube, Cross-platform
A world of online hate and lies: Mapping our investigations
A synthesis of 10+ country investigations concluding platforms systematically fail to enforce their own hate-speech/disinformation ad policies, with weaker moderation outside the US.
- Jun 2023· TikTok, Meta, YouTube, Cross-platform
'We need to kill them': Xenophobic hate speech approved by Facebook, TikTok and YouTube (South Africa)
Violent xenophobic test ads were approved by all three platforms; nearly every ad passed, with only one Facebook rejection.
- Feb 2023· TikTok, Meta, YouTube, Cross-platform
Extreme and violent anti-LGBTQ+ hate approved for publication by leading social media platforms
Test ads with extreme anti-LGBTQ+ hate were almost all approved: YouTube and TikTok approved all 10 ads, Facebook rejected only two, and all three approved the 'burn all gays' ad.